Cookie Policy

 

1. Introduction

We, Gühring KG, care about our users and strive to make their visits to our website and online shop as pleasant as possible. To do this, we need to use cookies to analyse users’ behaviour, preferences and interests. This analysis helps us to improve interaction with the website and online shop and determine the most user-friendly interface and service navigation.

 

This cookie policy describes how we use cookies on our website. It applies to all users of our website and online shop. The policy describes the types of cookies we use, the purposes for which we use them and the options for rejecting them.

 

2. Terminology

Cookies are small text files that may be stored on a user’s computer or device when they visit a website. They can contain information that identifies the user’s device and is used to improve website functionality, provide personalised services, and collect analytical information about website visits. 

  

3. How we use cookies

We use cookies on our website and online shop for the following purposes:

a) Safeguarding functionality: Some cookies are needed to safeguard the functionality of our website; for instance, we use session cookies that help to maintain a user's session and enable them to navigate the website.

b) Analysing data and improving services: We use cookies to analyse how users interact with our website so that we can improve its functionality and provide more relevant content.

c) Personalising services: We may use cookies to tailor our website to users’ individual preferences and provide a personalised experience.

d) Ensuring security: We use cookies to make your interactions on our website faster and more secure. For example, we use cookies to enable and support security features, ensure your account is secure, and detect unwanted activity.

 

Cookies can also be used to optimise information and offers on our website and online shop, taking the user into account. As already mentioned, cookies enable users of our website to be identified. The purpose of this identification process is to make it easier for users to use our website. For example, a user who uses cookies does not have to re-enter their credentials every time they access the website, as these are obtained from the website and are thus stored in the user’s computer system. Another example is a cookie for the shopping trolley in an online shop. The online shop uses a cookie to remember the articles a buyer has placed in their virtual shopping trolley.

 

Cookies can remain on your device for different periods of time. Some cookies are “session-based”, which means that they only exist as long as your browser is open and are automatically deleted after you close your browser. Other cookies are “persistent”, which means that they will remain on your computer after you close your browser. For example, the website may use it to recognise your computer when you open your browser and browse the Internet again.

 

4. What cookies we collect and use

We use the following types of cookies on our online shop:

  • Essential cookies:  These cookies cannot be disabled in the settings, as they are needed to operate some of the website’s functions, such as changing the country and language. These files ensure the secure provision of services on our website and cannot be deactivated without affecting the proper functionality of the website.

  • Functional cookies:  These files ensure the functionality of our website and allow for personalised interaction with users. They are set either by us or by third parties whose services we use on the pages of our website. If you do not accept functional cookies, some or all of these services may not work properly. 

  • Statistics cookies: We use statistics cookies to collect information about how users interact with our website. This helps us to improve functionality and provide more relevant content.

  • Marketing cookies: External marketing cookies are used on the website to ensure proper functionality of functions in connection with external media services. These cookies allow us to embed content from external platforms such as YouTube or Vimeo and ensure correct reproduction of the content on our website. Disabling external marketing cookies may affect the availability and playback quality of external media services on our website. 

     

Customer information on the cookies used

Information for customers about the cookies used is presented in the information sheet, which can be accessed by clicking on the fingerprint icon on the left-hand side of the screen.

 

5. Your rights and control over cookies

You can control the use of cookies by disabling them in your browser settings. Please note that disabling cookies may affect the functionality and performance of our website.

You can set up your browser to block cookies or ensure you are notified about their use. You can also delete cookies that are already on your computer. However, please note that disabling or deleting cookies may affect the website’s functionality and usability. Please note that the settings for your browser always only affect the browser in question. If you use different browsers or devices, you must adjust the settings in each individual browser.

By using our website, you consent to the use of cookies in accordance with our policy.

To contact the company regarding the use of cookies, please send an e-mail to datenschutz@guehring.de.

You can withdraw your consent at any time and change the categories of cookies you have selected. To do this, use the “Cookie settings” in the footer of the website.

 

6. Who uses the information stored by cookies?

The information stored by cookies on our platform is only used by us, unless cookies are used and managed by third-party providers who provide us with digital services to improve our services and navigate our platform.